A new college sports agency has rejected certain NIL deals involving donor-backed collectives. These collectives, formed to ...

College Football Has a New NIL Powerhouse and Coaches Are Calling it 'Ridiculous' originally appeared on Athlon Sports. As of ...

Colorado Buffaloes head coach Deion Sanders made headlines at Big 12 Media Days this week, as he called for sweeping changes in college football's NIL (name, image, and likeness) s ...

Colorado's Deion Sanders wants a salary cap in college athletics as name, image and likeness deals continue to run rampant in ...

The attorneys who negotiated a $2.8 billion lawsuit settlement with the NCAA and four power conferences took issue Friday ...

Colorado Buffaloes head coach Deion Sanders called for more NIL transparency, referencing athletes who aren't in the transfer ...

A year after choosing Avery Johnson over Will Howard, Kansas State is primed for College Football Playoff run because its ...

The College Football 26 video game dropped this week, resulting in a significant payday for NCAA student-athletes. Each ...

NIL has completely changed the landscape of college sports. Football players, in particular, are reaping the benefits of a ...

The college football offseason heats up as NIL issues dominate Big 12 Media Days, setting the tone for a chaotic month of conference media days.

Here's why Ohio State has a fake running back named Jayson Ball and real running back named Bo Jackson, but not that one, in ...

Here’s what it looks like from here: Red Raider athletes will make a reported $55 million in name, image and likeness deals ...