Thing, an undead appendage, appears in social content and on billboards that tie into Cheetos’ long-running focus on cheese dust, or “cheetle.” Move over, Chester Cheetah: Cheetos is taking advantage ...

A severed hand may seem an unlikely partner for Cheetos, but the brand has hand-related history - Cheetos, Netflix Cheetos has a new brand spokesperson–well, it's more of a spokeshand. It's Thing, the ...

Who needs a Rorschach test when you can find meaning by pawing through a bag of Cheetos? Frito-Lay is freshening up the brand’s made-of-weird-shapes heritage with advertising for a new ...

Cheetos is one of the most iconic snack brands in the world, famous for its crunchy texture, bold flavors, and Chester Cheetah mascot. Over the years, Frito-Lay has experimented with countless ...