The study of preference theory and decision-making delves into how individuals and collectives assess and order alternative outcomes under conditions of uncertainty and complexity. Traditionally ...
Emerging Markets Finance & Trade, Vol. 50, Supplement 2: Economic and Financial Challenges and Opportunities in Asian Economies (March–April 2014), pp. 135-143 (9 pages) We analyze Chinese consumer ...
This is a preview. Log in through your library . Abstract The standard model for the diffusion of innovations in consumer behavior does not adequately account for the incorporation of novel items of ...
Brand preference can be a challenge as consumer culture changes quickly and the strongest brands tend to move at the speed of consumer culture. Brands are expected to take a point of view on topics ...
Regulators care “as much about consumer preference in debt collection as creditors,” according to Kelly Knepper-Stephens, Vice President Legal & Compliance at TrueAccord, a Fintech that aims to ...