British ad group WPP said on Thursday it was letting brands access its AI-powered marketing platform to plan, create and ...
The process of creating advertisements is becoming a whole lot quicker with the help of generative AI. On Tuesday, Amazon Ads announced that its new Video Generation platform -- initially launched in ...
Amazon released its study Monday, with it finding 74 percent of 300 participating marketing directors from small and medium-size businesses said they’re already using AI tools in advertising, or are ...
Local graphic designers and business owners see AI as tool that changes their workflow rather than replacing jobs.
The Ad Council partnered with Artsai, an ad tech company, to leverage predictive-personalization technology to target COVID-19 vaccination ads to vaccine hesitant states, MM+M reported Feb. 14.
In this year's advertising classes, students were tasked with creating advertisements about shame and stigma. Their design challenge focused on changing public opinion in areas they were passionate ...
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