A press release landed in my inbox this morning with the boldest claim I've seen in a long time. Cadbury's latest Heroes ...

Studies from Nielsen and others confirm creative drives nearly half of advertising ROI, proving opportunity lies in emotion.

At C&E ’s Creative Summit, political creatives reflected on the major trends shaping their industry ahead of the 2026 ...

AdDissect breaks down standout ads—unpacking creativity, culture and craft. The first edition kicks off with Ching’s Desi ...

An eight-legged doughnut is once again wreaking havoc on the Canton-based brand's social media accounts — and fans are eating ...

It comes as the stock image giant repositions itself as a broader creative partner. In January, Shutterstock agreed to merge ...

The goal of Plug Talk Media is to offer a seamless integration between offline and online audiences through each transit ...

TikTok’s 2025 U.K. Ad Awards will be presented on November 13th in London. You can learn more about the awards and nominees here. "It’s depressing to think that’s what a lot of people's lives have ...

Waymark’s AI-power ad creation platform allowed local advertisers can craft affordable, high-quality commercials in minutes for the operator's local ad sales efforts ...

Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. Plenty of executives describe themselves as “ninjas” and “rock ...

WPP launches WPP Open Pro, an AI-driven marketing platform designed for smaller brands and existing clients to enhance campaign creation and publication. Led by new CEO Cindy Rose, the platform aims ...

The camera pans across sunlit green pastures crowded with grazing cattle. A rancher from Floresville talks about the six generations of his family and their decades-long partnership with H-E-B. As the ...