In today’s crowded marketing landscape, direct mail continues to outperform when it comes to engagement ROI. And the latest ...

In an age of telehealth appointments and full digital inboxes, an old-school marketing tactic is making a surprising impact in the healthcare marketing industry: direct mail. According to recent ...

Direct-mail human papillomavirus self-tests saved costs and were found to be effective for increasing screening rates.

Premier Press, a nationally recognized leader in print, marketing, and brand solutions, has acquired POD4Print, a direct mail company that has served clients across Oregon for over 23 years. The ...

How benefit leaders communicate about company offerings makes the difference between high engagement and a good benefit going unused. While digital messaging has become increasingly popular, they ...

The storm left Texans without power for days and CPS Energy with $850 million in bills. Rather than paying its debt, the ...