Among the most significant trends of 2020 is the rise of short format vertical videos which have emerged as route that offers the highest brand engagements. Coupled with the fact that India has ...

Last year, when the app Firework made a big splash, we caught a glimpse of the power videos can wield when changing from vertical to horizontal mode and vice-versa. One moment — in the vertical mode — ...

Firework’s Internet 3.0 initiative got a boost with Airtel Thanks agreeing to collaborate with the short video stories platform. With this partnership, Airtel Thanks will now publish 30-second ...

Firework in India has over 200 publishers, assisting each of them to optimize their presence on the web with the use of vertical short video web stories... With this partnership, Airtel Thanks will ...

Ever since the pandemic disrupted human interaction, businesses have increased their adoption of videocentric approaches to offer an unrivaled customer experience. Over the last few years, videos have ...

TheViewPoint, a SaaS video ad monetization platform for CTV/OTT publishers, has partnered with Firework, the leading short video web story platform for digital publishers, businesses, and media buyers ...