Why Google Search Console impressions fell (and why that’s good)

Google’s &num=100 change removed automated crawler noise, giving SEOs a truer picture of real search visibility.
Search Engine Roundtable

Google Search: No Specific Date For Independent Sites Surface Better

Google would not give a specific date for when we will see independent sites to start surfacing better and higher in Google Search. As a reminder, Google wrote with the March 2025 core update, "We ...
9to5Google

Google Search has ‘hide sponsored results’ button in new ad section design

The blog post notes that AI Overviews will remain a large part of Google Search as the new sponsored section and hide button ...
ZDNet

Why Google seems to be losing its iron grip on search - and what I use now instead

It reached its highest point, according to StatCounter, in May 2023, with a 93.11% share of the market. Things have changed. Today, Google Search still dominates, but its global search market share ...