Retail Group and Party City for some of the KB Toys pop-ups, but those stores ended up launching their own, pop-ups, Toys Express and Toy City. There’s also been talk that Toys “R” Us could be making ...

KB Toys might be looking for a second chance with customers. The company that bought the KB brand in 2016 says it's in talks with operators to open pop-up stores in malls before Black Friday in ...

The defunct KB Toys brand is planning a comeback — after nearly a decade in mothballs. Hoping to capitalize on the apparent demise of Toys ‘R’ Us, the California company that bought the KB brand in ...

Just as Toys “R” Us begins its liquidation sales, a former playthings rival is coming back. KB Toys, once the No. 2 toy specialty chain, could be up and running by Christmas according to Ellia Kassoff ...

Forbes contributors publish independent expert analyses and insights. I write about brands and brand extension strategies. FAO Schwarz is reopening in mid-November. It sure is interesting observing ...