New AI-Powered Brand Development Platform captures strategy as "living intelligence" to maintain clarity and consistency as brands scale CLEVELAND, Jan. 20, 2026 /PRNewswire/ -- Eklipsa , an ...

Marketing is a dynamic and multifaceted field that is constantly evolving in response to changes in technology, consumer behavior, and the economic landscape. With the rapid development of digital ...

Millennials frequently use Instagram for social media experiences with brands. Learn how to use Instagram to engage this demo and what mistakes to avoid.

TUCSON, AZ - January 14, 2026 - PRESSADVANTAGE - Professor Watson announces significant enhancements to its advertising ...

The visual elements of a brand are immensely powerful, even if we don't often stop to analyse them. But as marketers, it's important we have a coherent, coordinated strategy. This guide by Base One ...

Overview  AI now drives personalization, advertising, content, analytics, and customer engagementPredictive intelligence has replaced intuition-led marketi ...

As someone who has spent decades in the digital marketing industry, I’ve witnessed the evolution of marketing tactics and the shift from traditional advertising to an interconnected digital ecosystem.

A good strategy can help a company attract new customers, communicate with them, and collect important data Elysse Bell is a finance and business writer for Investopedia. She writes about small ...

Discover how drip marketing engages prospects over time using email, social media, and direct mail. Learn strategies to keep ...

Earnest and Ingeus created a strategy and campaign that delivered huge awareness gains in a crowded recruitment market - from 6.3 million ad impressions, to a 35 per cent increase in LinkedIn ...