With the rise of “cozy gaming” culture, more gaming companies are developing titles and products specifically targeted at ...
Digital Turbine, in partnership with Apptopia, released a study highlighting the opportunities for brands to reach consumers via mobile games. According to the report, games account for 10.6% of time ...
SocialPeta, a leading mobile advertising intelligence platform, is thrilled to announce its participation in the highly anticipated Gamesforum Hamburg 2024 event, scheduled for 11-12 June. Summer Liu, ...
John Hitchcock graduated from the University of Toronto with a degree in film studies and previously wrote on his own blog. He also specializes in nature and virtual photography and does art in Source ...
"It's extremely challenging for advertisers to even show an ad to potential users not to mention the possibility of conversion" "Think of producing ads for mobile games as a mash-up of knowing what ...
Netflix's $120 billion stock market rally this year faces a crucial test on Tuesday: proving that its costly investments into ...
Discord announced plans to expand its successful Video Quests advertising format to mobile devices. This strategic move marks the company’s first mobile ad offering, significantly broadening reach for ...
In-game mobile ads are making Asia Pacific (APAC) gamers ditch gaming. Of the 12,204 respondents surveyed, most said that ads are too often causing them to stop playing the game. Respondents also ...
Best Buy Company, Inc., is planning to air another Super Bowl ad during this year’s big game. Richfield-based Best Buy aired its first-ever Super Bowl spot in 2011, featuring pop sensation Justin ...
AppLovin is using AI to optimize digital ads by combining advertising technologies, gaming, and data. Here are a few more reasons why this stock is well positioned to be the best growth story of the ...