Business owners without a formal marketing background often think of marketing in terms of advertising, public relations and promotions activities. While those are important aspects of marketing, they ...

The overcrowded and highly competitive Internet marketplace demands that marketers and entrepreneurs approach online marketing seriously and arm themselves with essential knowledge of people, ...

LinkedIn ranks social media and digital marketing in the top three of the most in-demand skills for marketing professionals in 2023. The University of Delaware Division of Professional and Continuing ...

This online marketing and communications specialization takes a critical look at digital advertising tactics for small businesses. You will learn how to generate and launch ad campaigns on small ...