Here are five books that guide you toward a sharper personal brand. Each one helps you build trust, share your work with ...

Entrepreneurs who communicate their expertise and vision are creating a personal brand. Learn how personal branding can help your sales and operations.

Overview Your LinkedIn profile must clearly explain who you help and what problem you solve.Consistent niche content keeps people reading longer and builds real ...

If you are still treating your online presence like an afterthought, you are leaving your reputation, your very identity, up ...

In today’s competitive business landscape, personal branding has become essential for professional success. It’s more than a buzzword; it’s a strategic tool that influences how others perceive you and ...

Forbes contributors publish independent expert analyses and insights. Lien De Pau, founder of The Big Exit. Sell your biz for max value. Personal branding can feel like an entrepreneurial superpower.

In the new era of college athletics, Rutgers is taking a key step toward helping athletes with their personal branding. The ...

Here's how you can transform your own brand by embracing creativity, strategy and a unique story.

I’ve drawn a mountain of inspiration from people I deeply admire who have great personal brands. George Clooney is among them. Unpacking his brand yields a wealth of strategic insights for anyone ...

Personal branding is all about who you are as an individual—it reflects your personality, skills, and the genuine you. On the other hand, business branding focuses on what a company offers and how it ...

Student-athletes can now capitalize on personal appearances, receive social media endorsements and more.