In the world of speed in digital marketing, every business operates to find practical means of influencing growth and expanding their online market share. One such strategy is Pay-Per-Click (PPC) ...

GreenBanana SEO delivers a disciplined, outcomes-first approach to pay-per-click management designed to turn ad spend into dependable revenue.

Canoga Wealth Management, LLC announced that John Raudat, founder and managing director of the Wealth Management office in Chester, is recipient of this specialized designation, Professional Plan ...

There’s no universal “cheap” or “expensive” option. What matters is that you align expectations with investment. What also matters is that you set reasonable expectations for your vendor and the ...

Managing ad campaigns can be daunting and laborious. Once campaigns are launched you need to actively manage them by monitoring and making adjustments on a regular basis. This, along with other ...

Note: We now have an updated version of this article published in 2017: Do you need a PPC management expert? In the battle for marketing dollars, SEO and PPC (pay-per-click) are in constant ...

How can a PPC yield management program garner stronger returns on your PPC advertising efforts? We offer insights on the right tools for success. We’ve all been there – you’re looking to book a hotel ...

Whether you’re new to Google AdWords PPC account management or have been working with AdWords for years, you may not be a certified Google AdWords Professional. It’s not required to manage AdWords ...

Step into a transformational leadership experience, to become a confident, credible and courageous global business leader. Shape your business strategy and learn to engage your team to deliver ...