A purpose statement, a vision statement, and values are only powerful if they are intentionally and thoughtfully defined and articulated, which takes time, effort, and, perhaps most importantly, ...

Organizations in all sectors are increasingly required by their investors, customers, employees, and wider stakeholders to articulate a clear statement of corporate purpose. Purpose isn’t about profit ...

Most large companies like to have purpose statements. They put those statements on websites, in ads, and maybe on the walls of plants and offices. A bold purpose, so their leaders seem to believe, ...

Like many of my colleagues, I found myself looking for something—anything—for inspiration in the fall of 2020. I had successfully pivoted my courses in the previous spring semester and become ...

Without purpose, life tends to fall flat. This universal truth extends to companies as well. Almost all literature focused on corporate improvement covers the importance of knowing your business’s ...

BRAND UPDATE: An example of the use of Carrier's new tagline, "For the World We Share." (Courtesy of Carrier Global Corp.) June 9, 2025 PALM BEACH GARDENS, Fla. — Carrier Global Corp. has announced ...

The Academic Statement of Purpose is an opportunity for you to share information that will help reviewers understand your academic interests and objectives, assess your academic background, ...