The retail and supply chain sectors are experiencing their most significant transformation since the barcode’s introduction ...

By the beginning of 2027, every point of sale (POS) system must be able to scan 2D barcodes such as QR codes in the GS1 ...

The next generation of barcodes includes a heavy emphasis on QR codes and smartphone-use. Fifty years ago, on June 26, 1974, the first universal product code (UPC) was scanned at a Marsh Supermarket ...

Special thanks to Marcella Michalek, a former summer associate at Foley, for her contributions to this article. When introduced nearly fifty years ago, the Universal Product Code (UPC)—the most ...

Who would have thought that the lowly barcode, the stodgy grandfather of the identification technology world, would reemerge as a marketer’s dream? Well, it is happening. A new generation of barcodes ...

Beep. We’ve come a long way since June 26, 1974 when the first bar code was scanned at a grocery store in Troy, Ohio. That legendary pack of Juicy Fruit proved that even the smallest of items could ...

US-based SpyderLynk’s SnapTag is an application that mimics the make-up of a QR-code, but without the image of the traditional 2D barcode. The app was designed with both the consumer and brand in mind ...