Microsoft fonts have had a huge impact on type, even if it might not be the first company you think of in terms of typography. You might think of the big type ...

When used correctly, font selection usually goes unnoticed, blending seamlessly with content and reader. When the One Times Square Billboard used a retired Microsoft Word default Calibri font to usher ...

No matter how intelligent, logical and measured we think we are, humans can be irrational. Sometimes even illogical. Above all else, we’re emotional beings, and we may often think with our hearts. But ...

AI-generated representative image In January earlier this year I wrote a piece ‘Font Memories’ for Brand Equity. I asked then if fonts could talk, which one would match your personality? If your ...

When someone visits your website, they don't care much about the graphics, they just go through the textual content. This is because, texts are the major sources of information. So while creating a ...