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AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Pinterest is picking up supporters on Wall Street. Plus, what’s up with Google and Reddit's search advertising, AI and data ...

Meta is testing several new generative AI tools, including one that can animate static images and turn them into full-blown ...

By applying Adelaide's Attention Unit scoring, buyers can target low-, medium- and high-attention inventory via TTD’s ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

DDM’s Lindsay Van Kirk says cookie-based buying broke programmatic, but contextual targeting can build a better ecosystem for ...

In a virtual seminar on Friday, Madison and Wall analysts shared their predictions for Tiktok's ban and Google Ads' potential ...

Chalice integrated with Index Exchange, and it’s not a typical partnership. Plus, Microsoft is moving on from Promote IQ.

Hi Readers, Welcome back to the AdExchanger Commerce Media Newsletter. In this week’s edition, we’re taking a look at TikTok ...

Dotdash Meredith’s Lindsay Van Kirk says the cookie-based buying tools she helped develop in her early career at AppNexus ...