Writing persuasive copy is the goal of every professional copywriter. Persuading readers to agree with you can help convert them into paying customers. While it can prove challenging at times, ...

Full transcript and more information can be found here: https://www.butlersnow.com/news-and-events/tips-for-persuasive-legal-writing-luther-munford Click here to ...

How To Write Knockout Proposals: What You Need to Know (and Say) to Win Funding Every Time, by Joseph Barbato, is a collection of more than 50 tips for writers seeking to win money for charitable ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

When you persuade someone in your writing, your aim is to get them to agree with your point of view. Watch this video where teacher Mr Smith explores persuasive writing and gives you some examples of ...

Does the following sound familiar? You're struck with inspiration and you write what you think is killer landing page copy. All the essential elements are there: social proof, your unique value ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. These easy-to-read tips will help you improve your ...