Since it was set up five years ago, Core Creative has built a strong reputation for effectiveness, most recently topping the ...

Trust is slow to build and quick to erode. It can only be built through consistent action, empathy and accountability, writes Darragh Rea, who provides some context to this years ...

The Bauer-owned podcasting platform GoLoud has bagged Nespresso as the sponsor of its food and drink podcast “Dishing It Out” ...

The latest episode of The Irish Marketing Podcast has just dropped, and this week it’s all about celebrating audio creativity ...

Folk VML has rolled out a new integrated brand campaign for Brennans Bread designed to “re-establish the brand’s authority around freshness” while showcasing the breadth of its product range. The ...

With the Republic of Ireland’s crucial World Cup qualifying match against the Czech Republic kicking off in Prague next Thursday, Mindshare & Invention, part of WPP Media, has teamed up with the ...

The last two network revolutions empowered people to have a voice, communicate with each other, create their own networks and ultimately challenge the existing hegemony. The next revolution, brought ...

The launch of Cannes Young Lions back in February. Iapi has announced the shortlist for this year’s Cannes Young Lions competition. The competition began in February with compet ...

With St. Patrick’s Day now in the rear-view mirror, brands have little time to pause before attention turns to Easter and the next major retail window of the spring. For advertisers, Easter is more ...

Following a large volume of requests from stakeholders, the deadline for entries to The Media Awards 2026 has been extended to Tuesday March 31 at 11.59pm. The Awards will take place in Dublin’s ...

Artificial intelligence (AI) is reshaping how women are represented in media and advertising in Ireland, amplifying concerns about bias, unrealistic standards and trust, according to new research ...

Colourtrend, one of Ireland’s leading paint brands, has launched the next iteration of its platform “For the Life You Create” with a series of short TVCs that bring the Life Swatches campaign from the ...