He was a very good friend. I met him first when he was an account executive at OBM working on Vicks Cough Drop account. The ...

A towering figure in the global advertising industry, Pandey was the Chief Creative Officer Worldwide and Executive Chairman ...

Piyush Pandey, whose advertising journey began with Ogilvy in 1982, was now the Chief Creative Officer Worldwide and ...

NFO opens on 24th October and closes on 31st October for the open-ended ETF replicating/tracking domestic price of Gold ...

AdDissect breaks down standout ads—unpacking creativity, culture and craft. The first edition kicks off with Ching’s Desi ...

AI saves effort and time, but it isn’t drastically cheaper; brands need to exercise caution to play with ethical and legal ...

From personalised rewards and tiered benefits to early access and premium experiences, marketers are reimagining loyalty as a ...

As festive spending surges on digital platforms, agencies debate whether performance marketing builds lasting brand value or ...

Prior to joining NDTV Marathi, Rahul Supare was associated with Sakal Media Group as General Manager – All India Sales and ...

New-age brands are redefining oral care as part of a broader lifestyle and grooming ecosystem and the marketing focus is ...

Festive ad season, once rife with bots and fraud, is now seeing a shift toward AI-driven, real-time anti-fraud measures that ...

According to the company, WPP Open Pro will allow brands to plan, create and publish campaigns directly through the AI ...