Luca Zaramella’s appointment will allow the Oreo maker to quicken decision-making while freeing CEO Dirk Van de Put to focus on other priorities.
The most successful CPG brands are redefining what it means to provide value to win back consumers.
Elimination has evolved into moderation and it’s a preview of how changing consumer preferences affect year-round demand for ...
The Massachusetts facility, which also makes Kettle Brand chips, “no longer makes economic sense” for the snack and soup ...
The Sam Adams brewer has tripled distribution of the canned cocktail line, which has quickly become a top-selling RTD spirit.
The pioneering specialty brand has taken on many forms in the years since Whole Foods acquired it. Now it’s back as an ...
The divestiture allows the Cheerios maker to focus on core brands while giving purchaser Violet Foods a deeper presence in ...
Corporate strategy debates shouldn’t pit sustainability against profitability, but see it as a short-term versus long-term risk issue, Ramon Laguarta said during a World Economic Forum event.
Allison Varone, head of marketing for Campari America, explains how the maker of Aperol and Crodino is attempting to resonate ...
The McCormick owned brand is introducing new dips and sauces ahead of the Super Bowl, while Absolut and Tabasco partner on a spicy vodka.
By starting with a clear vision of what consumers are demanding now and what they’ll be craving next, companies can lead the ...
Shoppers spent just under $283 billion on store-brand products last year, up 3% compared with 2024, the Private Label ...
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