Some major retailers raise the online prices of certain goods days or weeks before marking them down in seasonal sales events, the NBC News Price Tracker shows.

Discover Amazon coupon codes, discounts, and promo codes valid for July 2025. Save online today with verified and working Amazon offers.

Amazon Prime Day is live in India with steep discounts on top smartphones and audio gear. Here are the standout offers to grab before the sale ends.

With Amazon Prime Day Sale going live, the e-commerce platform is offering great discounts on various products, especially tech. Lumio is stepping up with discounts on its latest products, which include the Vision series of smart TVs and the newly announced smart projector.

Amazon’s Prime Day is slamming into President Donald Trump’s trade war, with ever-shifting tariffs prompting some brands to sit out the summer sale and some shoppers dropping hints they plan to pull back.

If the prospect of saving a few hundred bucks is the motivation you need to hit your fitness goals, Prime Day is here to help. Every Peloton machine that Amazon sells (including some of our favorite exercise bikes and treadmills) is currently at its lowest price ever.

Amazon has announced Prime Day 2025 for July 8 to 11. Here's everything we know for Day 2, including the best Prime Day 2025 deals to shop online.