WebFX reports on five advertising trends from the 2026 Big Game, emphasizing mass relevance, celebrity endorsements, ...

In need of a global superstar for a sports anthem? Colombian singer J Balvin is the man for the job. He’s one-fourth of Coca-Cola’s anthem for FIFA World Cup 2026. It is a reimagination of ...

Matches at the 2026 World Cup will feature more TV ads than usual, with FIFA opening the door after instituting a blanket water break edict ...

Coca-Cola has been part of American life for more than a century, meaning its advertising and branded items carry deep nostalgia. Collectors worldwide chase after rare bottles, trays, signs, and ...

Ryan Finley evaluates whether the IRS’s recent success in transfer pricing method disputes is likely to hold up.

For all the money spent on Super Bowl ads, the goal is actually pretty simple—capture the attention of a massive audience, ...

Coca-Cola will migrate its sports drink business BodyArmor Sports Nutrition from New York to Atlanta, an effort that brings several of the company’s hydration brands under one unit, according to trade ...

Discover the influence that Coca-Cola and Pepsi have over the global non-alcoholic beverage market and which company controls the greater share.

A pending court complaint alleges bias after the regulator voted to block radio advertisements about the dangers of sugar.

A pending court complaint alleges bias after the regulator voted to block radio advertisements about the dangers of sugar. Two months after a public service announcement aired on the SABC radio, South ...

Dunkin’ and Ben Affleck have done it again, this time with a spoof of one of the actor’s most famous films, “Good Will ...