Effects of stress on creativity depend on resources we have to motivate us. Passion for one’s work and ability to voice ...

The executives were interviewed by David Muir Wednesday.

Most people think that sparking creativity is all about adding things[1]. They tend to think that the more they add to a ...

AI has passed a new benchmark, scoring better than the average human on a recognized creativity test involving 100,000 people ...

The findings, published in Scientific Reports, point to a major shift. Generative AI systems have now reached a level where they can outperform the average human on certain creativity measures. At the ...

As the creative industry evolves rapidly, the expectations placed on agencies have never been higher. Brands now demand work that is visually striking, strategically sharp, culturally relevant, and ...

A massive new study comparing more than 100,000 people with today’s most advanced AI systems delivers a surprising result: ...

What we recognize as creativity in AI is actually coming from a source we’re intimately familiar with: human imagination.

A human-first approach to AI offers a practical path forward and rests on three principles any organization can adopt.

Ruto said he hoped Bomet University would provide a platform for such creativity to be channelled into useful and progressive innovations that can help drive the country into the future. “I wish that ...

Heartland Writers Guild opened 2026 with a January 18 meeting exploring the spiritual path to creativity through Julia ...

AI can write songs, but still has a way to go before matching the creativity of tunes made by people, according to Carnegie Mellon University research.