Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.
Two B2B advertisers saw CPLs drop up to 47% after adding YouTube video campaigns. Here’s how video lifted search performance ...
WPP puts AI tools in the hands of brands; YouTube's dynamic sponsored segments could redefine creator monetization; and ...
Google opens YouTube ads to third-party agencies under EU pressure, addressing antitrust concerns over its ad-tech monopoly.
The figure was shared by Lyor Cohen, YouTube’s Global Head of Music, at the Billboard Latin Music Conference in Miami on ...
The Delhi High Court has ordered Google to use its technology to stop fake advertisements on YouTube featuring AI-generated images and deep-fake video ...
The answer to why YouTube isn’t their favorite streaming platform or why it’s lost its shine can vary depending on who you ...
The order came on October 14 and was in response to Sadhguru and the Isha Foundation highlighting Google's failure to prevent ...
The Delhi High Court has ordered Google to utilize its technology to combat fake advertisements featuring Sadhguru, including ...
Exchange4media provides latest and breaking news about advertising agencies, marketing, media, digital, television, ads, ...
Security researchers Bitdefender discovered a major malvertising campaign on Meta’s network after threat actors managed to compromise a Facebook Business account belonging to a design agency in Norway ...
Delhi High Court orders Google to auto-remove deepfake and scam ads misusing Sadhguru’s identity, citing violations of ...