DLF’s CMO, Amrith Gopinath, gives information on rethinking mall advertising with immersive experiences, targeted campaigns, and new formats like neighbourhood plazas.

AI is leaving the chat window and hitting the factory floor, and if your robots depend on the cloud, you’re already behind.

With rights holders seeking new opportunities to maximise commercial returns, the growth of virtual advertising is providing ...

Marketing trends, such as microdramas and consumers who are expressing a sense of “dysoptimism,” are identified in the agency’s “Future 100” report.

Productivity isn’t just about choosing the right apps — it’s also shaped by how and where you physically study. An unstable ...

Advances in augmented reality (AR), virtual reality (VR), spatial audio and other immersive technologies are opening the door to richer, more memorable brand experiences.

Documents released under FoI show Wells’ department worried about how gambling reforms would affect sporting codes and media companies ...

Denny Fish is a portfolio manager for the Janus Henderson Investors Global Technology and Innovation Fund. In this podcast, Motley Fool Chief Investment Officer Andy Cross and analyst Asit Sharma talk ...

From film auteurs with Gen-Z actors to podcasters with wrestling icons, contrast casting has become advertising's sharpest ...

As more transactions flow through AI intermediaries, the data moat retailers built to justify premium CPMs gets ...