NBCUniversal will incorporate 'Arrival Ads' for those who sign on to Peacock, among a host of other new ad-tech elements ...

Smart TVs and streaming boxes analyze what you watch and sell that data to advertisers. Here’s how it works and what you can ...

During a press briefing, Peacock parent company NBCUniversal showed off how these “arrival ads” might look. One image shows ...

More examples of people who failed at a task they were assigned. Susie Wiles gets in trouble for saying what everyone knows ...

Check out some of the most iconic Christmas commercials ever made. These holiday ads continue to capture the spirit of the ...

"Can we balance public good with our bottom line? Or are we consigning ourselves to adopting the playbook written by ...

The opening scene of Jeep’s AI-generated commercial may look real to some and uncanny to others. Regardless, it has generated ...

Intermarché’s raison d’être is, of course, selling groceries. But the advert’s makers say the aim was larger: to remind people of what unites us when the world feels fractured. The wolf’s leap from ...

AI snake oil is selling in the ad world, which means soon there will be only one way to stand out: Be better than the algorithm.