Michigan State junior quarterback Aidan Chiles' collection of clothing merchandise from the official Michigan State NIL store has officially been unveiled ahead ...

College Football Has a New NIL Powerhouse and Coaches Are Calling it 'Ridiculous' originally appeared on Athlon Sports. As of ...

A new college sports agency has rejected certain NIL deals involving donor-backed collectives. These collectives, formed to ...

There's no coincidence that three of the five coaches leading these programs currently rank in the top 1% of the sport when ...

He's repped Brock Bowers, Ladd McConkey, Malaki Starks, Stetson Bennett and now Gunner Stockton. Here's why Georgia football ...

Asked by ESPN’s Matt Barrie about the current state of the NIL landscape, Sanders said that the playing field was simply too ...

NCAA Under Fire After Deion Sanders Advocates for NIL Cap in College Football originally appeared on Athlon Sports. The NCAA ...

NIL has completely changed the landscape of college sports. Football players, in particular, are reaping the benefits of a ...

The College Football 26 video game dropped this week, resulting in a significant payday for NCAA student-athletes. Each ...

Here's why Ohio State has a fake running back named Jayson Ball and real running back named Bo Jackson, but not that one, in ...

At Big 12 Media Days, Deion Sanders didn’t tiptoe around the chaos of college football’s NIL era he kicked the door open and ...

LSU Tigers football is putting together one of the most impressive recruiting classes in the country. The Tigers have ...