Taylor Montgomery, who was recently elevated into the global chief brand officer role, discusses how the chain is ...

FDA creackdown on pharma ads threatens $24 billion in media spending, including a quarter of TV news budgets, but healthcare agencies might benefit.

OpenAI's latest product is a web browser with agentic and commerce possibilities, but brands don't know how it will transform ...

Taylor Montgomery, who was recently elevated into the global chief brand officer role, discusses how the chain is capitalizing on global food trends and spreading its rebellious marketing attitude.

Iliza Shlesinger stars in Highdive’s short film, based on a real Jalopnik review of the vehicle’s extracurricular ...

Norm de Greve explains GM’s “largest and fastest marketing transformation” in its history.

The cowboy-flavored “This Ain’t Our First Rodeo” campaign mixes swagger with promises of network transparency and trust.

OpenAI's latest product is a web browser with agentic and commerce possibilities, but brands don't know how it will transform business.

The first sentence is a critical creative tool that grabs attention, sets the tone and signals humanity, especially compared with AI-generated blandness.

NFL’s chief marketing officer, Tim Ellis, on Thursday stood by the league’s decision to put Bad Bunny in the Super Bowl—and he left no room for interpretation.

Brands must deliver affordability, cultural fluency and strong aesthetics without relying on past loyalties or empty values.

Cranston plays “Cranpus” in Piggyback’s “Just Add Cran, Beware of Cranpus” campaign, reimagining cranberries as irresistible ...