Here’s your weekly recap—the most-viewed news stories on our site for the week ending July 18, 2026. L’Oréal Paris introduces Revitalift Melasyl Dark Spot Creamy-Serum. this Creamy-Serum is a ...

Dr. Squatch introduces colorful mini bar soaps designed for little hands, big imaginations, and parents who want a better ...

Medik8 also aims to establish Crystal Retinal as its leading franchise in the U.S., mirroring its success across other global ...

The Earthling Co.’s new Scalp Serum is a fragrance-free, skincare-grade scalp treatment rooted in clinically backed ...

This Y2K diner-inspired campaign promotes NYX’s lip combos featuring pop artists and social media influencers.

In this role, Boyd will ensure ELC’s diverse portfolio is anchored by a cohesive enterprise communications strategy.

The Lush Cosmetics Halloween Collection has arrived early this year, with cozy-yet-creepy self-care essentials guaranteed to ...

The packaging has a new twist-and-pump applicator to preserve the integrity of ingredients and ensures precise dosage with ...

This collaboration combines Kiehl’s formulas with Milk Bar’s classic pink packaging, logo, and dessert-inspired scents.

Neutrogena announced Break the Rules, a new brand mission designed to help consumers cut through beauty’s noise and embrace ...

NIQ says K-Beauty sales rose 53% YoY, underscoring how regional beauty trends & ingredient-led innovation are reshaping ...

Not Your Mother's new hair products—just in time to tame summer frizz—are in jars, tubes, spray bottles & more.