Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

Uber has officially launched a US$14.8 billion public takeover offer for Delivery Hero, a move that would create a combined ...

SPH Media is expanding its international publishing footprint through a licensing agreement with Indian publisher Ashrayu Media to launch Indian editions of F ZINE and The Peak. The partnership will ...

Neutrogena has unveiled a new global brand platform, "Break the rules", as it looks to position science-backed skincare ...

Samsung has unveiled the next chapter of its collaboration with Sony Pictures' Spider-Man: Brand New Day, releasing a new ...

Brazen MENA has officially expanded into Asia Pacific with the launch of offices in Singapore and Kuala Lumpur.

Quantcast has appointed former Yahoo and oOh!media executive Paul Sigaloff as vice president of APAC, tasking him with ...

Malaysia Aviation Group (MAG) has appointed Carat Malaysia as its global media agency of record (AOR), tasking the dentsu ...

We. Communications (We.) has appointed Ayden Ong as general manager for Singapore, a newly created role aimed at ...

The FIFA World Cup has long been one of marketing's biggest stages, but in 2026, brands are finding that a logo on a ...

Maybank Singapore is bringing its "Served your way" campaign to Singapore's MRT network through a four-month brand activation ...

For a generation raised on TikTok hauls, one-click checkouts and AI-powered recommendations, Gen Z should, in theory, be ...