Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...
In her new series, When Theory Meets Tuesday, former Aldi marketing director Kyrsten Halley explores the gap between what the ...
With its ‘Fair Cancer Care’ platform, the charity is moving beyond recognition to build deeper understanding of its services, ...
Marketers are three times as likely to prioritise efficiency over effectiveness in their AI strategy, new research from ISBA ...
LinkedIn has named Indeed CMO Jessica Jensen as its top marketer, eight months after chief marketing and communications officer of four years, Melissa Selcher, left the business. Jensen’s job title ...
Former Merlin Entertainments UK and Europe group sales and marketing director, Sara Holt, will join Center Parcs UK and Ireland as CMO. Holt steps into the role as the short-break holiday company ...
Kyrsten Halley has spent more than 20 years leading marketing across some of the UK’s best-known FMCG and retail brands, most ...
Center Parcs has appointed three senior marketing leaders as it looks to “elevate” the brand and drive growth. The hires – Sarah Vickery, Stuart O’Neill and Gillian Blair – complete the company’s ...
From the latest Bellwether showing budgets are up for the second quarter in a row to Center Parcs’ premiumisation plan, it’s ...
The winners won’t be the brands with the best AI tools, but those that use data and technology in service of a distinctive ...
Bringing influencers into campaign ideation from the get-go is helping Cloud Nine punch above its weight in the competitive ...
Stephen Woodford, CEO of the Advertising Association, and National Lottery operator Allwyn’s CEO Andria Vidler, join the podcast.
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