Prime Video Ultra will replace the service’s current Ad Free subscription and include enhanced features. On April 10, 2026, Prime Video’s Ad Free subscription will become Prime Video Ultra in the U.S.

Delivering ad-free streaming with premium features requires significant investment, and this structure aligns with other major streaming services while ensuring customers have ...

The campaign, which shows a robot employee short circuiting over a sip of Zevia, follows the brand skewering Coke’s AI-generated holiday marketing.

Amazon is boosting the price of Prime Video to $4.99 a month in the U.S., from $2.99 per month for users who want to avoid ads.

The same behavior has been documented on models running Hisense's own VIDAA operating system – now rebranded Home OS – which also powers TVs sold under ...

Can FAST be too fast? As in, there’s been a FAST revolution, but can it last? That’s the question posed in a report by Puck. FAST channels have immense appeal. Not only are they free for viewers, but ...

Texas Attorney General Ken Paxton deployed his daughter to vouch for him Thursday after a scathing attack ad released by Sen. John Cornyn in their increasingly contentious Republican Senate primary ...

Audience data across Disney+, Netflix, HBO Max, Paramount+, Prime Video and 16 other platforms found that premium video delivered stronger results according to the VAB When you purchase through links ...

With just three weeks left before Primary Election Day in Illinois, the knives are out. Candidates and financial backers are on the airwaves with a slew of negative ads in several key races.

The ads by Public First Action, which started airing on Monday, are part of an escalating political war over artificial intelligence before the midterm elections. By Cecilia Kang Reporting from ...

NBC's Winter Olympics ads during closing ceremony draw fan backlash for excessive commercial interruptions and poor coverage. China responds to US tariffs overturn Olympic medals: The final medal ...