The original version of this story appeared in Quanta Magazine. Imagine a town with two widget merchants. Customers prefer cheaper widgets, so the merchants must compete to set the lowest price.

In today's volatile business landscape, relying on sporadic flashes of inspiration can be a fragile strategy for maintaining a competitive edge. The truth is, creativity is not a mystical gift ...

Analysts expect iPhone 17 to lift Apple's market share in China Buyers attracted to phone redesign BEIJING, Sept 19 (Reuters) - Hundreds of people lined up at Apple’s (AAPL.O), opens new tab flagship ...

A potential TikTok deal emerged Monday between the US and China, two days before the Trump administration's latest sell or be banned deadline. Now, attention is shifting to the app's Chinese algorithm ...

Starbucks is brewing up some new technology with the hopes of turning around sluggish sales. The coffee chain is launching a new barista operating model that aims to ensure no custom order takes ...

One of the easiest, most straightforward ways to stay informed with my kids’ schools is social media, and many of my friends and relatives are teachers for a bunch different concentrations and grade ...

Ever wondered how social media platforms decide how to fill our feeds? They use algorithms, of course, but how do these algorithms work? A series of corporate leaks over the past few years provides a ...

I still don't think it'll happen, but if there was ever a year where Battlefield could finally eat Call of Duty's lunch, it's this year. The excitement levels for Battlefield 6 are super high - at a ...

Jake Peterson is Lifehacker’s Senior Technology Editor. He has a BFA in Film & TV from NYU, where he specialized in writing. Jake has been helping people with their technology professionally since ...