As he walked toward an outdoor stage on Nike’s 400-acre campus last Thursday, Chief Executive Elliott Hill stopped, chatted ...

Nike has been working on some strange new ideas. The first is a pair of shoes that activate your mind body connection through ...

Memphis Grizzlies guard Ja Morant is competing in his seventh season in the league. On X on Wednesday, he put sneaker fans on ...

Josh Weier, director of football equipment operations, said that BYU can go an entire season without repeating a uniform ...

NIKE Inc.’s NKE renewed focus on athlete-led storytelling reflects its effort to re-anchor the brand in authenticity and ...

Nike on Thursday unveiled several daring new products, a showcase aimed at underscoring the company’s innovation reboot under ...

“Nike Mind is a new sensory-footwear concept that helps reawaken the foot, the body and the mind,” Eric Avar, VP, Creative ...

If you're a "Game of Thrones" fan, you might fancy Buffalo's new "Cold Front" unis, the latest alternates from Nike's ...

Nike unites innovation, design and product development across Nike, Jordan and Converse to accelerate athlete-focused ...

Nike on Thursday said it is working on a motorized footwear system to help casual athletes and mobility-impaired people move ...

When the Brand You Wear Becomes the Space You Train In I’ve spent close to two decades on gym floors teaching movement, building programs and wat ...

After a period of shareholder panic, the brand has unveiled four new innovations to prove that it’s still pioneering the ...