Rich Communication Services is transforming the basic text message into a powerfu marketing channel that is set to redefine ...

And in this unlikely moment of triumph, its most powerful proponent has laid bare the paradox at the heart of this brave new ...

ZCON is “the anti-conference, conference,” Shaina Zafar, an executive at UTA Next Gen, tells Teen Vogue. The event hosted ...

Brands must learn to communicate in the language of context and credibility as AI agents start to summarize, analyze, and ...

A new integration between Amazon and Clinch allows advertisers to access Amazon custom audiences via a third-party platform.

“A male figure formed of gentle fire, his outline glowing with soft embers, approaches a female figure shaped from flowing ...

Hightouch's new ID Express solution aims to simplify the process of converting email addresses and phone numbers into UID2s.

THE world has entered a new phase of digital connectivity, with more than 6 billion people now online and social media users forming what experts call a “supermajority.” ...

More than half of Filipinos now buy something online every week, while over two-thirds pay for digital content monthly, ...

The event is a gathering of the top marketers, creators, and brand leaders in North America.

The digital advertising ecosystem is moving from a cookie-driven model to one rooted in consent and transparency, says The ...